DIE TOP-100-UMFRAGE
Zur Vorbereitung der LeadAwards-Jurysitzungen führt die LeadAcademy
für Mediendesign jedes Jahr eine Umfrage unter ca. 1.200 Top-Entscheidern durch, bei der die besten deutschen Zeitschriften ermittelt werden.
Hier sind die Ergebnisse der Top-100-Umfrage 2004:
DIE BESTEN DEUTSCHEN ZEITSCHRIFTEN
| 1 |
(1) |
Spiegel |
| 2 |
(8) |
Brand eins |
| 3 |
(6) |
Mare |
| 4 |
(2) |
SZ-Magazin |
| 5 |
(11) |
Architectural Digest |
| 6 |
(10) |
Der Feinschmecker |
| 7 |
(9) |
GQ |
| 8 |
(3) |
Geo |
| 9 |
(4) |
Brigitte |
| 10 |
(15) |
Gala |
| 11 |
(5) |
Bunte |
| 12 |
(74) |
Qvest |
| 13 |
(12) |
Art |
| 14 |
(7) |
Geo Spezial |
| 15 |
(14) |
National Geographic |
| 16 |
(32) |
Glamour |
| 17 |
(20) |
Stern |
| 18 |
(17) |
Titanic |
| 19 |
(-) |
Geolino |
| 20 |
(31) |
Vogue |
| 21 |
(23) |
Geo Wissen |
| 22 |
(18) |
Merian |
| 23 |
(19) |
Manager Magazin |
| 24 |
(57) |
In Style |
| 25 |
(16) |
Geo Saison |
| 26 |
(13) |
Autor Motor Sport |
| 27 |
(77) |
Max |
| 28 |
(24) |
Geo Epoche |
| 29 |
(27) |
Architektur und Wohnen |
| 30 |
(-) |
Neon |
| 31 |
(21) |
TV Spielfilm |
| 32 |
(22) |
Fit for Fun |
| 33 |
(-) |
Brigitte Woman |
| 34 |
(46) |
Spex |
| 35 |
(26) |
Kultur Spiegel |
| 36 |
(-) |
Eltern |
| 37 |
(52) |
Amica |
| 38 |
(30) |
Spiegel Spezial |
| 39 |
(-) |
National Geographic World |
| 40 |
(29) |
Living at Home |
| 41 |
(37) |
Mens Health |
| 42 |
(25) |
Wirtschaftswoche |
| 43 |
(33) |
Allegra |
| 44 |
(36) |
Elle Decoration |
| 45 |
(49) |
Wein Gourmet |
| 46 |
(38) |
Rolling Stone |
| 47 |
(50) |
Brigitte Young Miss |
| 48 |
(34) |
Essen & Trinken |
| 49 |
(41) |
Elle |
| 50 |
(39) |
Elle Bistro |
|
| 51 |
(133) |
11 Freunde |
| 52 |
(43) |
Capital |
| 53 |
(67) |
Playboy |
| 54 |
(87) |
Chrismon |
| 55 |
(56) |
Woman |
| 56 |
(45) |
Cosmopolitan |
| 57 |
(75) |
Style & The Family Tunes |
| 58 |
(-) |
Cinema |
| 59 |
(-) |
How to spend it |
| 60 |
(132) |
032c |
| 61 |
(42) |
Hörzu |
| 62 |
(47) |
Wellfit |
| 63 |
(35) |
Focus |
| 64 |
(-) |
Sleek |
| 65 |
(-) |
Zoo |
| 66 |
(119) |
Computer Bild |
| 67 |
(58) |
Country |
| 68 |
(128) |
Harvard Business Manager |
| 69 |
(61) |
Page |
| 70 |
(-) |
Deutsch |
| 71 |
(44) |
Schöner Wohnen |
| 72 |
(54) |
PM |
| 73 |
(107) |
Prinz |
| 74 |
(68) |
ADAC Reisemagazin |
| 75 |
(105) |
Maxi |
| 76 |
(80) |
Häuser |
| 77 |
(-) |
Glamour goes shopping |
| 78 |
(95) |
Rosebud |
| 79 |
(106) |
Mens Best Life |
| 80 |
(84) |
H.o.m.e. |
| 81 |
(59) |
TV Movie |
| 82 |
(65) |
Design Report |
| 83 |
(63) |
Börse Online |
| 84 |
(64) |
c't |
| 85 |
(48) |
Focus Money |
| 86 |
(70) |
Auto Bild |
| 87 |
(73) |
Emma |
| 88 |
(97) |
Kidswear |
| 89 |
(78) |
Shape |
| 90 |
(-) |
Galore |
| 91 |
(51) |
Tomorrow |
| 92 |
(40) |
Bravo |
| 93 |
(91) |
Form |
| 94 |
(148) |
Alert |
| 95 |
(88) |
Madame |
| 96 |
(76) |
P.M. History |
| 97 |
(66) |
Blond |
| 98 |
(62) |
Maxim |
| 99 |
(145) |
Novum |
| 100 |
(60) |
TV Today |
|
DIE BESTEN DEUTSCHEN ZEITSCHRIFTEN NACH GATTUNGEN
| Aktuelle Magazine |
| 1 |
(1) |
Spiegel |
| 2 |
(2) |
Stern |
| 3 |
(3) |
Focus |
| Vierzehntägige Frauentitel |
| 1 |
(1) |
Brigitte |
| 2 |
(3) |
Woman |
| 3 |
(2) |
Freundin |
| 4 |
(4) |
Für Sie |
| 5 |
(5) |
Journal für die Frau |
| Monatliche Frauentitel |
| 1 |
(1) |
Vogue |
| 2 |
(6) |
Amica |
| 3 |
(4) |
Elle |
| 4 |
(5) |
Cosmopolitan |
| 5 |
(11) |
Maxi |
| 6 |
(10) |
Madame |
| 7 |
(9) |
Petra |
| Pocket Frauentitel |
| 1 |
(-) |
Glamour |
| 2 |
(-) |
Allegra |
| 3 |
(-) |
Joy |
| 4 |
(-) |
Jolie |
| 5 |
(-) |
Flash |
| Fitness & Gesundheit |
| 1 |
(1) |
Fit for Fun |
| 2 |
(2) |
Wellfit |
| 3 |
(3) |
Shape |
| 4 |
(4) |
Vital |
| Shopping |
| 1 |
(-) |
Glamour goes shopping |
| 2 |
(-) |
Woman Shopping |
| People |
| 1 |
(2) |
Gala |
| 2 |
(1) |
Bunte |
| Stars & Style |
| 1 |
(-) |
In Style |
| 2 |
(-) |
Joy Celebrity |
| Männer |
| 1 |
(1) |
GQ |
| 2 |
(2) |
Mens Health |
| 3 |
(4) |
Playboy |
| 4 |
(3) |
Maxim |
| 5 |
(5) |
FHM |
| 6 |
(-) |
Amico |
| 7 |
(-) |
Men Active |
| Best Age |
| 1 |
(-) |
Brigitte Woman |
| 2 |
(-) |
Mens best life |
| 3 |
(-) |
My life |
| 4 |
(-) |
Lenz |
| Wein |
| 1 |
(1) |
Wein Gourmet |
| 2 |
(3) |
Alles über Wein |
| 3 |
(2) |
Weinwelt |
| Essen |
| 1 |
(1) |
Der Feinschmecker |
| 2 |
(2) |
Essen & Trinken |
| 3 |
(3) |
Elle Bistro |
| 4 |
(4) |
Schöner Essen |
| 5 |
(6) |
Savoir Vivre |
| 6 |
(5) |
A la Carte |
| Wohnen |
| 1 |
(1) |
Architectural Digest |
| 2 |
(2) |
Architektur und Wohnen |
| 3 |
(3) |
Living at Home |
| 4 |
(4) |
Elle Decoration |
| 5 |
(6) |
Country |
| 6 |
(5) |
Schöner Wohnen |
| 7 |
(7) |
Häuser |
| 8 |
(8) |
H.o.m.e. |
| 9 |
(-) |
Homes and Gardens |
| 10 |
(10) |
Zuhause Wohnen |
| 11 |
(-) |
Feeling Home |
| 12 |
(9) |
Wohnidee |
| Reise |
| 1 |
(1) |
Geo Spezial |
| 2 |
(3) |
Merian |
| 3 |
(2) |
Geo Saison |
| 4 |
(4) |
ADAC Reisemagazin |
| Natur & Reportage |
| 1 |
(2) |
Mare |
| 2 |
(1) |
Geo |
| 3 |
(3) |
National Geographic |
| Wissen |
| 1 |
(1) |
Geo Wissen |
| 2 |
(2) |
Spiegel Spezial |
| 3 |
(3) |
PM |
| 4 |
(4) |
Bild der Wissenschaft |
| 5 |
(5) |
Spektrum der Wissenschaft |
| 6 |
(-) |
Technology Review |
| Wirtschaft |
| 1 |
(1) |
Brand eins |
| 2 |
(2) |
Manager Magazin |
| 3 |
(3) |
Wirtschaftswoche |
| 4 |
(4) |
Capital |
| 5 |
(-) |
Harvard Business Manager |
| 6 |
(5) |
Impulse |
|
| Geld |
| 1 |
(2) |
Börse Online |
| 2 |
(1) |
Focus Money |
| 3 |
(6) |
Finanztest |
| 4 |
(3) |
DM Euro |
| 5 |
(4) |
Finanzen |
| 6 |
(5) |
Geldidee |
| Kunst & Kultur |
| 1 |
(1) |
Art |
| 2 |
(6) |
032c |
| 3 |
(5) |
Rosebud |
| 4 |
(3) |
Design Report |
| 5 |
(4) |
Form |
| 6 |
(-) |
Novum |
| 7 |
(-) |
Voss |
| History |
| 1 |
(1) |
Geo Epoche |
| 2 |
(2) |
P.M. History |
| 3 |
(3) |
Damals |
| Interview |
| 1 |
(-) |
Galore |
| 2 |
(-) |
Alert |
| Szene & Lifestyle monatlich |
| 1 |
(-) |
Max |
| 2 |
(-) |
Neon |
| 3 |
(-) |
11 Freunde |
| 4 |
(4) |
Style & The Family Tunes |
| 5 |
(-) |
Prinz |
| 6 |
(1) |
Blond |
| 7 |
(2) |
IQ Style |
Szene & Lifestyle
zwei bis sechsmal jährlich |
| 1 |
(3) |
Qvest |
| 2 |
(-) |
Sleek |
| 3 |
(-) |
Zoo |
| 4 |
(-) |
Deutsch |
| 5 |
(6) |
Kidswear |
| 6 |
(-) |
Achtung |
| 7 |
(-) |
Dummy |
| 8 |
(-) |
Berliner |
| 9 |
(9) |
Lodown |
| 10 |
(-) |
Motoraver |
| 11 |
(-) |
Five to nine |
| 12 |
(-) |
Neue Arbeit |
| 13 |
(-) |
Doin‘ fine |
| 14 |
(-) |
Plugged |
| Musik & Kino |
| 1 |
(2) |
Spex |
| 2 |
(1) |
Rolling Stone |
| 3 |
(-) |
Cinema |
| 4 |
(3) |
Musikexpress |
| 5 |
(5) |
Visions |
| 6 |
(-) |
Intro |
| Teenie |
| 1 |
(2) |
Brigitte Young Miss |
| 2 |
(1) |
Bravo |
| 3 |
(3) |
Yam! |
| 4 |
(5) |
Bravo Girl |
| 5 |
(7) |
Mädchen |
| 6 |
(4) |
Sugar |
| 7 |
(-) |
Young Lisa |
| Kinder |
| 1 |
(-) |
Geolino |
| 2 |
(-) |
National Geographic World |
| Familie |
| 1 |
(-) |
Eltern |
| 2 |
(-) |
Familie & Co |
| 3 |
(-) |
Eltern for Family |
| Fernsehen |
| 1 |
(1) |
TV Spielfilm |
| 2 |
(2) |
Hörzu |
| 3 |
(3) |
TV Movie |
| 4 |
(4) |
TV Today |
| 5 |
(-) |
TV Kofler |
| 6 |
(7) |
TV 14 |
| 7 |
(6) |
TV Hören und Sehen |
| 8 |
(5) |
Gong |
| 9 |
(-) |
TV Dirket |
| Auto |
| 1 |
(1) |
Autor Motor Sport |
| 2 |
(2) |
Auto Bild |
| 3 |
(4) |
Mot |
| 4 |
(3) |
Auto Zeitung |
| Kult |
| 1 |
(1) |
Titanic |
| 2 |
(2) |
Emma |
| Computer & Internet |
| 1 |
(4) |
Computer Bild |
| 2 |
(2) |
Page |
| 3 |
(3) |
c't |
| 4 |
(1) |
Tomorrow |
| 5 |
(-) |
Macup |
| 6 |
(-) |
PC Welt |
| Supplement |
| 1 |
(1) |
SZ-Magazin |
| 2 |
(2) |
Kultur Spiegel |
| 3 |
(3) |
Chrismon |
| 4 |
(-) |
How to spend it |
|
Die Umfrage wurde vom 10. Januar bis 31. Januar 2004 durchgeführt.
Es wurden 1.824 Top-Entscheider aus Industrie, Medien und Werbung angeschrieben, von denen 1.214 antworteten.
